SCA Ocean Racing

TABS was contracted by the Swedish forestry- and hygiene company SCA and created their graphic profile for their Volvo Ocean Race campaign. The designs of logotypes, packaging, merchandise, advertising, uniforms and Team SCA’s Volvo Ocean 65 yacht that competed in the 2014-2015 Volvo Ocean Race was developed by TABS. We created a complete design program for the team and the boats, and delivered pattern sketches for the lacquering and paintwork, as well as overseeing the lacquering-process on site in Southampton. Together with SCA we have worked with their marketing departments to utilize the Team SCA investment in their products, communication and promotional material.

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© Martinez Studio/Team SCA

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